Cybercriminals know there’s nothing small about small to midsize businesses (SMBs). In addition to creating 64 percent of net new jobs in the U.S.1, these economic mainstays account for 54 percent of all U.S. sales and about half of all private-sector payrolls.2 Given their vital role in the economy, it’s no surprise that the smaller firms face a growing tide of cyber attacks. SMBs aren’t just targets—they’re cybercriminals’ top targets.
This paper examines the following five reasons cyber attackers target SMBs:
1. Your data is more valuable than you think
2. Cyber attacks offer low risk and high returns for criminals
3. You’re an easier target
4. Many SMBs have their guard down
5. Most SMB security tools are no match against today’s attacks